NCOC Featured Discussion

Unlocking Social Capital

What is the role of digital communication and diversity in increasing civic engagement?

October 15, 2010
The definition of social capital varies, though as buzzword its usage is climbing faster than the economy. The idea that social relationships have capital fits well with the 21st century mindset that all things are interrelated, whether in scale (locally and globally) or in substance (education reform affects civic engagement and vice versa). As it relates to civic engagement, the idea is that social capital is what individuals build-up through their social relations and network to then “spend” on themselves or on others in order to influence them to do something productive (civically).

NCoC’s latest Civic Health Assessment tries to break down social capital into bite-size chunks that we can relate to in our everyday lives, stating “the most powerful force in American democracy is the connection between and among citizens.” The Report found that 9 out of 10 people eat dinner with members of their household, and nearly 5 in 10 talk to family and friends online and talk with neighbors (not necessarily online). The emphasis on family and friends is important because people look to this inner-circle to not only verify news stories, but also to discuss community problems, express political option and learn about news of interest and opportunities to volunteer—all civic behaviors that lead to increased civic health. Thus, friends and family, these first-degree social connections, are the foundation of America’s social capital and are universal among all Americans.

But ours is a country of immigrants and that alters the social connectivity landscape that once bonded American society in the mid-20th century. In Bowling Alone, Robert Putnam found that social diversity hurt social capital in the short-term because it led ethnic groups and communities to look inwards. The optimistic long-term view of social diversity is that it will lead to innovation because of the interactions and connections of diverse groups. We are not all the way there, yet, as shown by the NCoC Civic Health Index 2010. For example, nearly half of Latinos exchange favors with neighbors, the highest among all ethnic/racial groups. For immigrant groups, such as Latinos, ethnic enclaves are communities where immigrants and naturalized citizens help one another transition to becoming “American”. This type of social capital requires knowing the culture of the home country and as well as the new country, which is one of the reasons that increased social diversity leads to inward engagement in the short-term.

Looking out towards the horizon, there is reason to be hopeful that this will change. Multiracial Americans were the most likely group to engage in more than one political activity; this finding is consistent with CIRCLE’s research that finds that people who have one foreign-born and one American-born parent are more likely to be involved civically and politically. The idea of “social connections” and its capacity for innovation and civic engagement is realized in these examples, but both these groups are relatively small when compared to the size of Latinos or other groups.

Looking inward and helping one’s own ethnic community isn’t necessarily an insular activity. As survey data and anecdotes accumulate on the social capital of Americans, the jury may still be out on whether increased social diversity will build-up social capital. While immigrants are often portrayed as adding to the economic landscape, their contributions to the civic and political life is not to be missed. Because of their exposure to other political and civic systems, immigrants have dual-loyalties to their home country and the U.S.A. This divides the social capital they have among two or more countries.

The notion of dual-loyalties plays out differently today than in the early years of our country when creating an American identity and culture was paramount to the success of a new nation. Today, technology has made it easier for people to hold dual-loyalties and for native-born Americans to think globally and act locally. Consider the text donation campaign for the disaster in Haiti or the use of text-messaging in get-out-the-vote efforts. With access to technology, individuals are just moments away from connecting with family, friends and the wider public. This may help mitigate the inward-looking view of immigrant communities in the short-term and allow them to also participate in American civic life more broadly.

We want to hear from you: What are other ways you have seen technology and diversity create social capital and increase civic engagement?



______
Piece contributed by NCoC.net commentator Karlo Barrios Marcelo, CEO of Karlo Marcelo Consulting, LLC.
If you like this kind of content, sign up for an NCoC.net account and we'll customize your homepage recommendations based on your interests..
GLOSSARY OF TERMS...

 

4 Comments
By Dan Bassill at 3:33 PM on Oct 15th, 2010
I have followed Robert Putnam's work for at least 10 years and feel that volunteer involvement in well-organized tutor/mentor programs is a way to create "bridging social capital" that connects youth in high poverty neighborhoods with adults and resources beyond the neighborhood, as well as a "business networking form" of social capital that provides a benefit to the volunteers, and to the companies they work for.

If this is true, then strategies that encourage the availability of places where volunteers can become involved would seem to make sense, as would strategies that support continuous funding of such programs so that volunteers are well supported and stay involved longer.

Visit the http://www.tutormentorexchange.net site and you can find ideas and strategies that leaders in business could adopt to encourage the involvement of employees and customer in tutor/mentor programs.

Visit http://tinyurl.com/TMC-Social-Capital to find additional articles about social capital. The Tutor/Mentor Connection is aggregating this type of information to make a stronger case for business and philanthropic investment in volunteer-based tutor/mentor programs operating in high poverty areas.

If you have additional links on this topic please share them.
By Karlo Marcelo at 3:53 PM on Oct 15th, 2010
Great point, Dan! I agree with you. This type of relationship - tutor/mentor - is at the heart of what many civic organizations do well, including those helping new Americans transition to their new country.
By David Crowley at 6:47 AM on Oct 16th, 2010
Dan has already brought up the notion of "bridging social capital" which was on my mind reading the piece--good points in the article and his comments.

I see another way technology can contribute to participation of diverse residents including recent immigrants. Our community, north of Boston, has like many places been growing much more diverse. Yet this isn't reflected in places like local government or other civic institutions (e.g. Rotary or Lions Club, which are still pretty strong here). I find it's not explicit efforts that prevent these institutions from being more diverse, but that the social networks with their accompanying norms can be hard for a newcomer to penetrate. Technology can provide information that levels the playing field and makes it more feasible for all to participate. For instance, I've started to see more diversity in new prospective members in the Rotary Club since info on meetings and joining has become readily accessible online (i.e. you don't have to be in the know).

We at Social Capital Inc. have been doing some collaboration with the local YMCA International Learning Center, an adult ESL program. I've done a few sessions in the past with the students on civic engagement, and this year am doing a series of leadership workshops that will lead to the group planning a big community wide multi-cultural festival. So they will be getting skills for participation and proactively doing something to bring people of all backgrounds together. More on our work @ http://socialcapitalinc.org.

By Karlo Marcelo at 4:38 PM on Oct 16th, 2010
Nice example, David. The idea that people "don't have to be in the know" is definitely a way technology is helping civic organizations attract new types of members.

In regards to the multi-cultural festival, I think that these types of events are often the first way to begin the sharing of ideas among different communities, especially for younger generations. The building of social capital at these festivals will likely spur individuals to get together and solve community problems. But communication is always the first step and technology really helps us - sort of like the invention of the wheel; they bring us closer together, faster. Let's not forget that we still need to train folks to use technology!
Name:  (optional)
Email:  (optional)
  Comment:
 
  Enter the text you see in the image below.